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Tips and Tricks for Reducing Customer Churn

CSM Practice - The Customer Success Podcast

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Understanding and Addressing Customer Churn

This chapter examines the complexities surrounding customer churn, including strategies to mitigate it and the importance of a systematic understanding of its causes. It emphasizes the role of a customer success framework in improving collaboration across departments and enhancing client retention. Additionally, the discussion critiques conventional metrics for measuring churn risk and urges for more nuanced approaches to customer engagement.

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