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Ep. 3123 - Weekend Workshop: The Most Awesome Guitar Lessons in the Universe

Side Hustle School

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Transformative Positioning: Doubling Your Rates through Strategic Marketing

This chapter details a guitar teacher's effective strategy to increase his rates from $50 to $120 by reframing his lessons as unique experiences. By prioritizing emotional outcomes and marketing himself creatively, he successfully attracted more dedicated students, resulting in greater income and fulfillment.

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