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How To Solve The Cold Start Problem with Andrew Chen

Village Global Podcast

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The Cold Star Problem

In a network of facts product, as more people use your product, it gets more valuable. But when there aren't enough people using a product, it means that it's not useful at all. A lot of companies solve this coldstar problem in very different ways. Once they are at the point where they are working on scaling the product, they are amplifying the network offacts. And then finally, the moat, which is where you're trying to build your competitive moat so that you're insulated from new entrance.

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