
54: Sofa - Shawn Hickman
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Brand Advertising
"I am very happy with how everything performed this year in terms of like ROI, right? Like let's talk about ROI, bro," he says. "That's probably the word I hate the most is the word ROI." He adds: "For me, like I'm literally starting from zero, right? ... Nobody knows who sofa is and who I am"
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