
MBA1991 What Makes a Great Super Bowl Ad?
The $100 MBA Show
00:00
The 3 Ingredients of an Effective Super Will Ad
The third ingredient of an effective super will ad is they understand they only have you for 30 seconds. The king of call to action in this here surable ads was by coin base. Their ad was purely a c r code floating around on a t v screen, no words, nothing. People couldn't help but check it out. What is this curaco do? Where os it lead me? It got people intrigued. Even bigger companies like pepsy, they are big on call to action. Don't try to cram so many ideas into your ad. And number three, a solid call toaction. Tell them what to do next.
Transcript
Play full episode