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The Origins of Cambria Investments
Cambria has been out for 12 years at this point so a lot of them have been developed and refined since then but you know the base foundation at the time was really important. A lot of ideas around trend falling and so we had started the firm didn't quite know what we wanted to look like when we grew up knew we had some money management ideas. Fast forward now we have over 12 ETFs across all sorts of different strategies that are quantitative or rules based.