Business Lessons from Unlikely Success: The Koch Brothers' Journey

We’re giving away $100,000 for AppSumo’s Black Friday Giveaway.

This week, as my baby sleeps and makes cute noises beside me, I’m sharing parenting lessons I’ve applied to running my business.

I’m also sharing a brilliant new business model I recently discovered that can be adapted to countless industries. Also my takeaways from an awesome book you have to read!

Whether you’re absorbed in family life, plotting your genius business idea, or looking to see a return on your investments, there’s something in this episode for you. 

In this conversation, you’ll enjoy 3 BIG things:

• Why parenting forces you to clarify your priorities.

• The genius behind scalable business models like Baselang—and how you can adapt them.

• Key lessons from Kochland on reinvesting, tracking ROI, and leveraging your strengths.

All these plus a bunch more ear nuggets along the way.

Check out Baselang and go learn some Spanish. Your first week is just $1, so there's no better time to begin.

You have to read this book Kochland by Christopher Leonard. It’s the story of how three brothers—David, Charles, and Bill Koch—transformed a small Kansas-based oil company into Koch Industries (a $125+ billion empire and 2nd largest privately-owned company in the world).