How to Compete as a Small Site Owner

How can you compete as a small site owner against like huge website coming into your space? I think that's a great question. You've got to do more and we kind of alluded to it earlier. Do more with the topical authority. But also, you can't just write better content to compete against authority sites. You have to build links. They're beating you because they have better links than go get good links. That is something I feel like I could have done. It just would have taken me a long time.