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Ep 248: Bryan Alston, Greater Than - How Greater Than Became Inc’s #198th Fastest Growing Company In the US

DTC Podcast

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Greater Than Pivot

I started in e-commerce for both gap of an inter-apublic out of college, learned the ropes of e-commerce and retail. I knew I wanted to go into marketing specifically. So after a few years, I left and then ended up at Hawk Media, which at the time was a small two-room agency in like Venice Beach in Los Angeles. This was right when Silicon Beach as they called it was really taking offlike the direct-to-consumer ecosystem in LA was still sort of in its infancy. Within two years, we went from 12 people to 130 employees. And some of those brands that we launched back in 2019 at the same time as this Greater Than P

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