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113. Julien Lescure: Product Coach and Investor.

Productized Podcast

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Digital Creativity - What Is It All About?

I'd been working on internet for a while. And the original feeling with the two actually, there was one which was I don't think agencies are efficient because basically you resell the same thing all the time. So that's where you could iterate and incrementally add value and make something better. With that we felt restricted by the size of the screen. It means we've had played with digital for a very long time. And then it was always like a 14 inches, 16 inches. The screen was smaller at the time as well. We thought digital creativity could be much better than that. Big screen. Big... Yeah.

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