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The Power of Experimentation
The number one goal that we have as sales professionals is to get you to a good job. So there, for instance, like selling to the C suite, it's about coming up with your nexus. Once you hit that nexus, then it's what's the statistic that says whether you like it or not, the industry is changing. And so you have to make a change. The status quo has got to be the source of loss.