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How to Be a Successful Media Brand
Kip: There's a heuristic that people can use and it's not saying to steal content. It's like, there is something happening in the world right now that will surface the best content. I'll post 30 pieces of content or rabbit holes I want to go down. That's honestly, that's a month of Twitter content because I don't post that much. Kip: How do you know from all of the things that you are researching, what is the thing? The iMac was Steve Jobs came back in 97. He talks about iMac. Oh yeah, maybe I'll explore this.