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The Freemium Model Doesn’t Work in Community with Tatiana Figueiredo

The Community Experience

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Tatiana of Business of Community

Tatiana is the founder and CEO of business of community. She says you should always have people put money on the table, even if it's not a ton. If there's an opportunity to upsell, she says, pay them for their time. "If your ultimate goal is a membership community where people pay, you need to start with that"

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