Stop abusing A/B testing, toxic experimentation culture, how to run A/B tests with rigor - Che Sharma - The Data Scientist Show #071
The Data Scientist Show - Daliana Liu
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Introduction
The hosts discuss the significance of A/B testing, its trustworthiness, and when other methods should be used. They introduce Che Chama, an expert in A/B testing, who shares insights on dealing with toxic behaviors in experiment culture and maintaining integrity in A/B testing.
Transcript
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