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The Art of Sales with Art Sobczak

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The Importance of Persuasion

Bob Greene: Salespeople wing it way too often. He says they don't need a 10 word close or to read a book on selling once in a while. The average salesperson art when they get a gig is, you know, personal pronouns are the buzz right now. That's something that I've noticed coming up. And somehow because of this, this ego centric, I've got an opposite of reality,. he says.

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