In this episode, I sit down with Shephali Bhatt, Independent Tech Reporter & Researcher who has worked with The Economic Times and Livemints. We explored the complicated distinction between being a person and a personality in today’s digital world.

We discussed from the hold of the creator economy to the unsettling brain rot brought on by constant content creation and how internet fame influences every aspect of life. Shephali shared the impact of algorithms on human behaviour, the disturbing challenges faced by content creators, and the subtle balance between personal and professional lives.

We talked about the evolving role of AI in social interactions and content creation, and the future of Journalism as it adapts to an increasingly digital world. Join us on this thoughtful journey to understand what it truly means to be human in an age dominated by screens and algorithms.

Instagram Handle - https://www.instagram.com/shephalibhatt?igsh=Y2VkZjNtd3Z6NDhlTwitter handle - https://x.com/shephalibhatt?s=21Linkedin handle - https://www.linkedin.com/in/shephali-bhatt-19727915?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=ios_app00:00 Introduction

01:55 Rise of the Creator Economy

03:40 Vast Middle of Content Creation

07:48 Entrepreneurs as Content Creators

12:44 Balancing Content and Business

16:06 "Why" Behind Content Creation

20:06 Challenges of Fame and Relevance

26:48 Content Creation for Joy and Purpose

35:33 Creator's Dilemma: Balancing Art and Identity

35:54 Risk of Chasing Fame

36:57 Anxiety of Consistency

39:21 AI in Content Creation

45:38 Future of Content Creation

01:03:04 Journalism in the Digital Age

01:11:21 Person vs. Personality: A Deep Dive