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381 Chicken Cock Whiskey & The King: Matti Anttila on the Art of Brand Revival and Celebrity Partnerships

Christopher Lochhead Follow Your Different™

CHAPTER

The Thrills and Trials of Innovation

This chapter explores the essential role of risk-taking and timing in entrepreneurship, highlighting the excitement of pursuing passions and nurturing innovative ideas. It also discusses the recent controversial launch of a shoe by a prominent entrepreneur, examining public reactions and the significance of originality in the market.

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