What happens when you put 30 brilliant business people in the same room? Or make that 100+ amazing business owners at an event?

You get seriously inspired – and pick up some of the latest launch strategies and tactics – that's what!

Co-hosts Jeff Walker and Chris Saunders are joined by Dan Walker to talk about their biggest takeaways from Jeff's most recent events: Platinum Plus Mastermind, Launch Club Mastermind, and LCx.

You'll learn about mindset, AI, "good marketing," and a harsh truth about being a leader. They'll share the most common mistakes business owners tend to make in their launches, courses, and sales pages.

You'll also hear:

What happens at high-end mastermind meetings (Jeff walks you through how he structures his meetings, including why he NEVER has any content in the first session)
How creating a little "friendly competition" amongst your customers can deliver you a ton of social proof
How one member of Jeff's mastermind DOUBLED her launch… by delivering LESS content
Why none of the folks in Jeff's masterminds are worried about AI killing their businesses
The most common problems Dan spotted during a copywriting workshop… and how to fix them
How eliminating friction points and creating "level 10" experiences can help you build an audience of raving fans
What feeling nervous and anxious before you step on stage really means… and how to take action regardless of how you feel
How Jeff closed his big event on a "high note" (this was easily the most terrifying thing he's ever done live on stage)

… and more.

Mentioned in this episode:

Jeff Walker

Product Launch Formula

Jeff's book, Launch

Jeff's YouTube channel

SageHub.com

Previous episode - From Selling to Serving: Bari Baumgardner on Live Events and Creating High-Ticket Offers

Previous episode - Cracking the Copywriting Code – Words That Create Action

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