Positioning with April Dunford cover image

Mastering Jobs Theory With Bob Moesta

Positioning with April Dunford

00:00

The Journey to Understanding Positioning

The speaker shares their journey of understanding positioning, discussing the five components of positioning and the importance of understanding causality. They also reveal how the milkshake story helped shift their thinking and led to the development of yogurt smoothies as a breakfast option.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app