Understanding the Emotional and Human Side of the Target Audience in UX Design

Marketing doesn't start at the adverts you see. Nope, it starts way before then. And the best marketing starts with one key focus: the end user.

Considering the overlaps with Marketing for Learning, it's no surprise that we're huge advocates of UX Design in learning here at MAAS. So we invited UX Design Expert and award-winning learning designer, Paula Hughes, onto the Pod to discuss all things UX and Marketing for Learning. 

It's a great listen (if we do say so ourselves), full of wonderful ideas from the mouth of an L&Der. Happy listening!

Links:

• Paula's LinkedIn
• Han's LinkedIn
• Ash's LinkedIn
• Marketing for L&D masterclass