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4min chapter
Bob Moesta - Jobs To Be Done
The Innovation Show
The Importance of Overshooting
I feel like we're missing the human element of how things really are created and that we're using too much precision around something that's not that precise yet. QuickBooks doubled or more their market size by actually making a simpler product half the features in twice the price right. I'm going to be doing an episode live together in March all going well Bob's going to be over here and doubling with me so we're going to share that as well.
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