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The Growth Experiments We’re Running
The HeyCreator Show
LinkedIn Ad Rabbit Hole: What You Need to Know
Timothy Stanley: I have taken a lot of inspiration from advertising that I find and all the ads that I see on LinkedIn saw. And I'm shocked at how bad they saw because LinkedIn, you would think like LinkedIn is a B2B platform fundamentally but it's not cool to be a fancy entrepreneur selling courses and products. We are investing in a sales team in both outbound sales and in advertising. It's something we've never done before. Everyone who listens to me knows that I've basically built everything through SEO and through long form content. This is really new to me.
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