2min chapter

How I Built This with Guy Raz cover image

Dude Perfect: Cory Cotton and Tyler Toney (2021)

How I Built This with Guy Raz

CHAPTER

From Surprise to Production: Crafting a Unique Commercial

This chapter details the speakers' unexpected collaboration with GMC to produce promotional videos, highlighting their astonishment and excitement upon receiving the opportunity. The narrative captures the grandeur of the shoot in Austin, complete with a large production crew and a dramatic aerial shot over a basketball hoop.

00:00
Speaker 1
Yeah,
Speaker 3
I mean, you're not far off. So GMC calls and they wanted us to do first of all just the fact that somebody wanted to pay us to make a video like that was mind-blowing to us we were like we are scamming these people this is incredible and so we show up uh I think it was down around Austin yep and they had like a couple of uh I guess there was like a few different videos that we were going to try and do that we're going to post on our YouTube channel. And then they were going to use as NBA finals commercial. And then they were going to use another one during the World Cup as a commercial. And so we show up to this place in Austin that we were doing the airplane shot.
Speaker 1
You were going to be in a single
Speaker 3
engine
Speaker 1
airplane flying over a basketball hoop.
Speaker 2
That's right. They basically asked us, hey, guys, if y'all could attempt any type of shot, what would it be? And just off the cuff, we throw out, oh, I mean, we'd love to make a shot out of an airplane. And so like Ty said, then, you know, the I's got dotted and the T's got crossed. And all of a sudden we roll up in a van to Austin and there's this huge tent with at least 50 to 100 cars. And we kind of pull up and it's foggy in the morning. And, you know, we're all looking around. I must be having a
Speaker 3
wedding or something out here. God,
Speaker 2
this is a crazy event. Like, man, it's early for all these people to be out here. That's weird. And we walk in. And as soon as we walk inside the flap of the tent, people start looking at us and clapping. And we're like, oh my gosh, they're here for us. That
Speaker 1
was the production crew. That
Speaker 2
was more than a flip camera on video mode.
Speaker 1
Oh my God. And there was a real airplane. Oh
Speaker 3
yeah. Sitting out in the field, just waiting for us.
Speaker 1
Like a crop duster, like a low flying airplane? It
Speaker 3
wasn't a crop duster. It was just a- Piper Cub.
Speaker 1
Yeah. And so the idea was you would have a basketball hoop in the middle of the field and you would fly low over it. And Tyler, you were the one who was going to take the shot.
Speaker 3
Yep.

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode