How to Promote SAS Open in Person

A lot of people when they do a live event, right, in person, they don't want to also do it virtually because they're scared people then won't pay for the in person ticket. For someone with that concern, i.e. me with SAS open, how would you recommend we tackle that challenge? Yeah. So there's no straight answer in it. But what I have seen at least in marketing domain, people do is that they would get it to what they would call as high value target accounts. They'll say, okay, if you are part of one of these like 500 accounts that we want to go after this here, we will allow you to come and participate