The Big Idea Book - How to Beat the Dip

You need to be focused on that introductory story. It's extremely specific. When you say, i played video games all day, i don't i want to know what kind of video game you played? You know, pack man. Be specific. And then after you get it done, you'r five stages, and all that stuff will even sort itself out even better based upon the story that you tell. The end payoff is, guess what, start the next book.