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E018 - Represent Clo Founder: Building The Best Brand In The World (George Heaton)
First Things THRST
How to Anticipate How Many Units to Get
We have a full merchandising team where they're constantly just looking at the numbers. There's a science behind everything we do, but sometimes we like just ordering 500 or a thousand or something and letting it sell out because it creates more demand. And demand then makes that consumer want to come back. Because they can't get it. So you get in lots of made and Portugal other places. You have the warehouse, waste, or everything in the UK. So we've got, because I was curious to know how Brexit affected things. We actually moved to a warehouse in Belgium whenBrexit happened. All of our EU orders go out from Belgium, all of the UK orders come out from
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