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How This Sustainable Fashion Brand Rebuilt to Bounce Back from Stagnant Sales

Shopify Masters

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How Do You Make Those Hard Decisions?

One thing that comes up surprisingly often in our business is, does this garment have pockets. You can make it like the most light weight, hidden pocket, but if it's like a very drapy, soft fabric, you'll probably see the pocket. I think also you've to look at the capabilities of the product materials you're using to see if it even makes sense. So we really want long lasting easy to wash and care for garments.

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