Notus & Friends cover image

The 33 Strategies of War - Robert Greene (FULL AUDIOBOOK)

Notus & Friends

00:00

Divide to Rule

People naturally form smaller groups based on mutual self interest, the primitive desire to find strength in numbers. These sub groups form power bases that, left unchecked, will threaten the organization as a whole. To do so, you must first establish yourself as the centre of power. Individuals must know they need to compete for your approval. There has to be more to be gained by pleasing the leader than by trying to form a power base within the group. The divide and rule strategy is invaluable in trying to influence people verbally. Start by seeming to take your opponent's side on some issue, occupying their flank. Once there, however, create doubt about some part of their argument, tweaking and diverting it

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app