TIP 101 : Creativity Inc. - by Pixar's Ed Catmull (Business Podcast)
We Study Billionaires - The Investor’s Podcast Network
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Introduction
Preston Pish and Stig Broderson read a book about the founding of Pixar. Ed Catmull was one of the key founders of Pixar when it was sold off to Disney. The name of the book since we didn't tell you, is creativity ink. It really captures this idea of how do you create a business that focuses on creativity? And then more importantly how do you protect that business from becoming obsolete as more competitors enter the market.
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