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#86: Merkbelofte - essentieel of overbodig?
Marketingpraat
Het Belang van de 'Why' in Online Marketing
Dit hoofdstuk benadrukt het belang van de 'why' in marketingstrategieën en hoe dit de conversie van websites beïnvloedt. Er wordt een vergelijking gemaakt tussen traditionele en moderne marketingformules, evenals de impact van een duidelijke missie en visie op teamproductiviteit.
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