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Drew Baglino on Tesla’s Master Plan

Catalyst with Shayle Kann

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Exploring Pricing Signals and Consumer Behavior in the Electricity Sector

This chapter delves into the complexities of pricing signals for consumers in the electricity sector, debating the efficacy of real-time pricing versus incorporating factors like consumer behavior and utility control. Various strategies such as fixed rates and pay-as-you-go models are discussed, drawing comparisons to car insurance for insights into designing efficient solutions.

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