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21min chapter
Macklemore: Why He Never Signed to a Label, His Struggle with Addiction, and Making Art that Means Something (2023)
The Great Creators with Guy Raz
The Process of Idea Generation and the Importance of Concept
In this chapter, the hosts discuss the process of coming up with ideas for songs and the importance of having a concept. They use examples of their songs like 'Thrift Shop' and 'Can't Hold Us' to illustrate how ideas can be developed over time.
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