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22min chapter
#204 Founder & Former CEO Blue Bottle, James Freeman: After the Exit
Grit
From Music to Coffee: A Journey of Passion
This chapter narrates the speaker's transition from a clarinetist’s life filled with performance anxiety to exploring a new passion in coffee during the dotcom boom. It highlights the emotional struggles of seeking fulfillment beyond classical music, culminating in the entrepreneurial journey of launching a coffee business. Through personal anecdotes and reflections, the chapter emphasizes the significance of coffee culture, customer experience, and the lasting impact of passion on one’s identity.
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