9min chapter

Founder's Journal cover image

Why We Sold Morning Brew

Founder's Journal

CHAPTER

The Decision to Sell: Valuation and Growth

This chapter explores the journey of deciding to sell the company, discussing the reflections, growth milestones, and the factors that influenced the eventual acceptance of Axel Springer's offer. It sheds light on the initial rejections of acquisition offers, the satisfaction in building a valuable business, and the intricate negotiations involved in the acquisition process. The speakers provide valuable insights on the importance of valuation, not getting greedy in deals, and the trade-offs founders face when considering acquisition or fundraising.

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