Big Technology Podcast cover image

OpenAI Builds A Browser, Microsoft Copilot’s Struggles, Jaguar Rebrand

Big Technology Podcast

00:00

Exploring Brand Identity in the Automotive Industry

This chapter explores the brand identity of Jaguar and its connection to consumer identity in the automotive sector. It examines how car ownership reflects personal identity, the appeal of luxury brands amidst the electric vehicle trend, and the political implications of consumer choices.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app