I think I got, you know, and that you can be so artificially famous on one of these platforms and it can result in no new audience or like a teeny number of people. You did have people who were using it spam or to get links and try to do page rank SEO stuff with it, right? So if it's a very easy way to test this is you just say, Hey, anybody see this hit reply... 10 people reply out of 750,000. You kind of know it's not being exposed. And that's the other trick of all these social networks is you build up this huge follow account. And then they're like, you know what, we're

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