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2min chapter
Porsche (with Doug DeMuro)
Acquired
The Problem With Porsche's Early Clients
Porsche came out with an SUV first in 1998 model, your called the M class. It was a revolution and they built in America, which is a really big revolution. Porsche had no clue because they were early. They had no clue what to do. But part of the reason the client was ugly when it first came out is because Porsche decided we're Porsche, we're going to do it best.
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