I Love Your Podcast, and I Love What You Do

The key to being able to do that and it always has been, for me, has been through the content liketh real content. The day one in my new rolls has been thets Sort out the content strategy first. And let's go with the content fist strategy. Which brings us nicely on to his next question, which was: What's the first thing that you do as a marketing lead? In your new role or a new company, what’s the firstthing that is of highest impact and lowest effort? So where do you focus your effort? i would always focus on revenue.