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How To Build An Empire From Junk | BRIAN SCUDAMORE | Unlock Your Potential #177

Unlock Your Potential with Jeff Lerner

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The Power of Pricing for Value in the Market

1-800 got junk and ditto for your other brands, you're not the cheapest option. Can you talk a little bit about the power of of pricing for value or whatever your language is around it? The low cost provider is never the biggest player in the service space. If you want great service, you need the best people.

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