Why does music affect the way we feel?
The Why Factor
00:00
The Psychology of Priming
Companies ask you, how can we make people stay in this space longer? Do they actually explicitly ask you for music to do that? Yes. We're very much thinking about the structure of the track. For instance, if it's a very busy track with lots of different instrumentations going on, that can be very distracting. It sounds convincing, but i suppose i wonder how much the music really does influence a customer in it absolutely is effective. Because the minute you cross the threshold, you should be feeling the experience of that brand. So if they're not playing well considered music, immediately feels that odds or feels wrong.
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