The most successful people produce a high quantity of ideas, even if many of them are garbage. When you have found something that works, then you really have to double down on that thing. There's this tis what i kind called the innovativ heart beat. You expand, open up a number of options, and then you constrict them. And ultimately, the absolute best situation is ta. We can have multiple bets with high iteration, all of them.
You often hear that “there are no bad ideas” when brainstorming–but why is that? In those instances, doesn’t it feel inevitable that someone’s going to pitch a bad idea? Frans Johansson is a writer who argues that in fact, innovation actually happens when people, ideas, and disciplines intersect. Whether it’s one field of science collaborating with another, or many cultures mixing, Frans says that a wide range of perspectives are the key to seeing a problem in a totally new light. In this episode he shares examples of how diversity leads to transformation, and provides tips on how to unlock your next great idea.