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How Do Wearables Really Bridge This Gap?
Wearables can be used to do research in a passive, non evasive way. Women are less likely to participate in research because they're the ones responsible for child care. The data set that is collected through traditional academic sleep medicine routs would never be able to answer questions like this. And i think we're just going to see our wearables unlocking more and more important things," says whoop's co-founder David Kohn.