2min chapter

Marketecture: Get Smart. Fast. cover image

Episode 22: Mike Katz Cuts Through the CDP BS

Marketecture: Get Smart. Fast.

CHAPTER

How to Escape Ed Tech

I was just never passionate about the go-to-market selling to agencies. And so it took me a while. It's taken us when we hire people that I know and trust and have been high performers for me in the past at companies like Interclique or Yahoo. The same behaviors will make you incredibly unsuccessful in marketing tech.

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