264 - Rory Sutherland Live at HUM London 2021
Maven Money Personal Finance Podcast
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MacDonald's, Why Is It the Most Successful Restaurant in the World?
There's almost nothing we could do to day that would make our lives significantly better. This is called the assumption of ergodicity. And so humans have evolved, when you think about it, perfectly rationally, that the avoidance of catastrophe is much more important than the attainment of perfection.
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