
Jamila Robinson explains why Bon Appétit is getting into sports, relationships and subscription boxes
The Digiday Podcast
Analyzing Bon Appétit's Audience Growth and Engagement Strategy
Exploring the growth of the audience over a 10-month period, with a focus on subscriber trends and platform-specific audiences like TikTok. The chapter emphasizes the popularity of content related to drinks, including taste tests and wine, as well as strategies to engage viewers through various content areas and channels like newsletters and YouTube.
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