Introduction

Let’s just say it: coaching isn’t always a good idea.

There are times when it’s the best way to grow and advance as an entrepreneur. And there are times when it’s a colossal waste of time and money.

Over years of developing businesses, Omar has had quite a few coaches. And of course, he’s been a coach too! With lots of experience from both sides of the coach/coach-ee equation, Omar is uniquely qualified to share a few (hard) truths about the business coaching industry.

And suffice to say, it’s important to think very carefully before sinking significant cash into something that may or may not benefit you.

Today, we discuss what makes coaching work, what makes it fail, and when coaching is most likely to be worth it. If you’re thinking about hiring a business coach, check out this episode first. Click Play!

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