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What's Gen Z Up To These Days? Gen Z Research with Gen Z Researcher Andrew Roth from dcdx

Sweathead, A Strategy Podcast

CHAPTER

The Most Magnetic Brands for Gen Z

In the US, young people need to get more access to political power. They're completely sidelined from it. The Crocs at 15, B-Rio sneaking into the top 25, Xi'in at 20. There's also so much energy with this generation and they have more access to more people than any other generation.

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