The Journal. cover image

Lady Gaga, Low-Rise Jeans, and the Next Recession

The Journal.

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Fashion, Finance, and Cultural Indicators

This chapter examines the relationship between consumer behavior and economic indicators, focusing on concepts like the underwear index and the lipstick effect. It also discusses the resurgence of recession indicators, particularly in relation to fashion trends and cultural expressions among younger generations. The chapter highlights how upbeat pop music and changing fashion choices serve as both reflections and responses to economic anxieties.

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