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How Company Culture Became Overused

The Duct Tape Marketing Podcast

CHAPTER

Transformative Leadership and Empowerment

This chapter explores a leader's journey in shifting their company's focus from construction to training and development, emphasizing the importance of belief and shared vision in fostering growth. It addresses the challenge of aligning employees with the company mission, the impact of culture on satisfaction, and how effective communication enhances the employee-client relationship.

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