Toxic Tactics: The Dark Side of Sports Gambling Apps

This chapter explores the aggressive marketing strategies of sports gambling apps targeting young men, highlighting their role in perpetuating toxic masculinity and unhealthy financial behaviors. The discussion critiques societal expectations of masculinity tied to wealth and success, emphasizing the normalization of gambling and lack of oversight in this burgeoning industry. Personal anecdotes from gamblers illustrate the psychological impacts and addictive nature of these platforms, revealing the broader implications for individual accountability and societal issues.